OUR PROCESS.

Pre-Press

When it comes to Pre-Press, our sophisticated proofing systems represent the most advanced technologies to ensure accurate, precise reproduction of your artwork.

Our fully digital pre-press department eliminates the need for film by creating digital proofs directly from your artwork files, saving you both time and money. For the same reason, changes or corrections you make at the proof stage, in most cases, no longer stretch your budget or schedule to the breaking point.

A wide range of proofing options is available to serve as a final check of your project’s many elements before it goes to press. For your full color projects, you may want to take advantage of a proof that shows you press-quality color. For spot color jobs, our digital dylux system makes bluelines a thing of the past – showing you not only register, trims and folds to imitate your finished piece, but also precise color breaks to ensure proper reproduction.

Press

At Paul Baker Printing, we know that fine offset printing is a delicate blend of science and art, combining the right technologies with superior craftsmanship.

Like our PrePress area, our Press department is completely digital, allowing you to bypass film and electronically transfer your images directly to plate, saving hours and dollars. And that’s just the beginning! Digital engraving of your images onto the press plate creates a more accurate, stable system on press. That stability makes it easier to keep your job in register. Accurate registration leads to quick “make readies” and makes short work of your press checks, too!

Our digital printing for short run, full color jobs gives you fast turnaround “on demand,” so you print only what you need, when you need it for true value and cost savings. And, because it’s digital, proofs are 100% accurate so the quality you see is guaranteed!

Finishing

Our bindery operators finish your project with a final trim, fold or binding to put the final polish on your pieces. We can also drill, pad, glue, collate and shrink-wrap your project depending upon your specific needs.

Mailing Services

We offer full mailing house services to expertly process and deliver your direct marketing campaigns, including batching, sorting, addressing, list procurement and database management utilizing the latest USPS software.

Shipping and Delivery

We can deliver your project either locally or to a third-party location. Our fleet of trucks provides free local delivery for your convenience and we offer a variety of shipping methods for long distance distribution.

Variable Data

Variable data printing or “VDP” is a powerful tool for “individualizing” your printed pieces to appeal to a specific audience or recipient. Text, graphics, photographs, color schemes and other elements can be varied inline during printing to produce targeted pieces quickly and economically. VDP is ideal for:

Direct Mail – Completely “individualize” your direct mail pieces to target specific demographic or buying behavior characteristics for true 1:1 marketing.

Sales Sheets – update, revise and segment lots by products, region, sales periods, etc.

Newsletters – differentiate lots according to sales reps, territories, etc.

Specialty Books – produce “coffee table” books featuring vacation albums, special event portfolios, etc.

Employee Benefits – produce individual booklets for employees featuring personalized data.